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Closing date: 31 July 2024

EduFeArn is a leading EdTech publisher developing innovative and high-quality educational materials for schools and corporates in South Africa. We are currently seeking a dynamic and motivated individual to join our team as a Regional Sales Manager. EduFeArn is looking to hire a seasoned professional for the role of Provincial Sales and Marketing Manager: Gauteng, North West, Free State, Northern Cape and Kwa-Zulu Natal Provinces. The successful candidate will be responsible for expanding sales in the designated geographic area, securing new adoptions, and sustaining existing relationships. Exceptional customer service will be a key focus, involving the provision of product information and samples tailored to the needs of our customers.

The formation of EduFeArn is to tackle the socio-economic problems facing South Africa. The critical focus is to develop solutions to resolve the dire educational system in crisis. EduFeArn envisions a society capable of competing in the global world of technology and equipped with the skills, attitudes and values needed to improve the quality of life for all South Africans.

Objectives / Responsibilities:

  • Develop relationships with government officials, teachers, principals and parents to generate orders for our products and services.

  • Identify and contact potential customers in government and schools to secure procurement.

  • Meet sales targets and revenue goals.

  • Participate in product development and contribute to social media and other marketing and promotional initiatives such as exhibitions.

  • Maintain customer relationships and provide feedback on existing solutions and services for product or service improvement.

  • Gather critical market insights to inform marketing strategy and objectives.

  • Establish and maintain a database of potential clientele.

  • Proactively build and maintain relationships with an identified network of contacts.

  • Establish a customer base.

  • Prepare presentations and proposals.

  • Promote and present our product and service offerings.

  • Plan and roll out marketing campaigns in collaboration with the Marketing department. Experience of negotiating with teachers, principals, education officials or other relevant decision makers.

  • Deep knowledge of the above mentioned provinces and landscape with the ability to navigate the length and breadth of each province.

  • Understanding of the South African education landscape.

  • Able to travel provincially and nationally.


  • Proven experience in sales in the education and publishing sector.

  • Excellent communication, negotiation, and networking skills.

  • Ability to work independently and manage a sales pipeline.

  • Proven ability to meet sales targets and revenue generation goals.

  • Passion for education and commitment to promoting our mission, vision and values.

  • Comprehensive understanding of Publishing and Schools industry.

  • Excellent communication etiquette and people skills.

  • Project management experience a plus.

  • Ability to apply creativity and innovation to sales strategies.

  • Able to work under pressure and meet deadlines.

  • Careful attention to detail.

  • Strong Microsoft Office skills.

  • Skills to develop PowerPoint presentations and draw up accurate and detailed reports.

  • Experience and ability to work with a CRM system.

We offer a competitive salary package, a supportive team environment, and the opportunity to make a meaningful impact in education. If you have a track record of success in sales and are passionate about education, we want to hear from you.

Applicants who have not received a reply within four weeks of the closing date may assume their application has been unsuccessful.

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